Time to ride
The road stretches ahead and behind. We find joy in travelling forward. Choose your companions. Choose your journey. Live for the wonders of the road.
Do you yearn to feed your soul with the BMW Heritage range? To set new benchmarks with our Sport and Roadster bikes? Or will you electrify the city with the BMW CE 04?
Whatever your journey, however you’ll travel, get out there and ride. Seek the view around the corner. Crave the long route home. Grin through your teeth at the wind.
It’s time to ride.
Time to be everywhere
Time to be everywhere
Electrify the city with the BMW CE 04. Recharge your commute with its dynamic handling and pure riding pleasure. Make new connections with intelligent connectivity solutions, and link up the streets in new ways. The future is energetic - get there quicker.
Time to feed your soul
Time to feed your soul
Go further with the BMW Heritage range. Feel the rumble from the biggest boxer engine we’ve ever built. Roar louder, expressing your style with an endless palette of customisation choices. Turn up the soundtrack. Choose your own journey. Head out on the road.
Time to set new benchmarks
Time to set new benchmarks
Discover performance with BMW Sport and Roadster bikes. From the unleashed passion of the S 1000 RR, to all-day agility from the F 900 XR. Track or road, city or country: choose your horizons. Set new benchmarks. Love every ride.
